Adidas classics as a canvas for creativity. Brilliant!
Adicolor launched earlier this year and includes 36 pre-designed styles from well known creatives plus a boxed set of their classic white Adidas model and paints so that you can customize your own pair.
This idea isn't new to Adidas but this year they reinvented the concept (originally released in 1983) of packaging footwear with colors for customization and they went one step further by putting these design tools and footwear into the hands of some of the world's most creative people and the results are amazing. It is worth a visit to Adidas | Adicolor to see the winner of the design competition and the designer color collections.
If you are inspired by the idea the site provides enough "how to" information overcome feeling intimidated by the thought of coloring your own pair. All you need to do is let your creativity emerge and you become the designer.